Cookie policy

Last updated: 6 November 2025

1. About cookies

Cookies are small text files stored in your browser that can contain anonymized information about your device and how you use the website. Some cookies are necessary for the site to function; others help us improve the site (statistics) or tailor marketing.

2. Consent with Cookiebot

When you visit our site, a banner from Cookiebot is displayed. There you can:

  • accept all categories,

  • select categories (Preferences, Statistics, Marketing),

  • refuse all non-essential cookies.

You can change or withdraw your consent at any time via the “Change consent” link in the footer. Cookiebot stores a consent ID and your IP address (in truncated form) to document your choices.

3. Cookie categories

  • Necessary: Required for basic functions (e.g., navigation, security, load balancing, forms). Cannot be switched off in our systems.

  • Preferences: Remember your choices (e.g., language).

  • Statistics: Help us understand how the site is used (e.g., Google Analytics).

  • Marketing: Used to track visitors across websites to display relevant ads (e.g., LinkedIn, Meta).

4. Tools we use

  • Google Analytics (GA4): Statistical measurements of traffic and behavior. We use GA4 based on consent; IP anonymization is typically applied. User/event data retention is set in GA (usually 2–14 months).

  • LinkedIn Insight Tag: Measures conversions and audiences related to LinkedIn advertising.

  • Meta pixel/tag: Measures reach/conversions and may build audiences for ads on Facebook/Instagram.

  • WordPress/Bricks & operations: May set technically necessary cookies for caching/security/session handling.

Current cookie list: See our Cookie Declaration below (generated by Cookiebot and automatically kept up to date).

5. International transfers

Some providers may process data in countries outside the EU/EEA (e.g., the USA). We use appropriate safeguards (e.g., Standard Contractual Clauses and/or the EU-US Data Privacy Framework where applicable). By consenting to Statistics/Marketing you acknowledge that such transfers may occur.

6. Managing cookies in your browser

You can delete cookies and disable storage via your browser settings. Note that the website may then not function as intended.

7. Contact

Questions about cookies? Email info@ptprofessional.se.

Cookie-deklaration